The tennis world moved on.
Has your website?

Complete websites and digital tools for the tennis industry. Clubs and academies, coaches and camps, brands, courts, tournaments, software: designed and built with AI, down to the last detail.

Clients and my own product
2015 Shipping since
50+ Websites shipped
3 wks Average delivery
100% On-time launches

How it works.

01 / 03 Stage 01 — Engineered

Mapped in one call.

One session: your business, your customers, what the site has to do. AI drafts the structure. You approve direction, not pixels.

02 / 03 Stage 02 — Crafted

Designed by a player.

The look, the words, every decision are mine. AI does the heavy lifting, so it happens in weeks. No templates.

03 / 03 Stage 03 — Launched

Live, fast, yours.

It loads fast on a phone, Google finds it, and your team changes any page without calling a developer. You own all of it. No subscriptions, no lock-in.

01 / 03
01 / 03

What we build.

01 / 03
3 weeks

A site that answers.

Five pages that say who you are, what you offer, what it costs and how to reach you, read on a phone in two minutes. Designed by hand, built with AI, checked line by line.

4 weeks

A brand that sells.

Ten to fifteen pages: programs or products, online sign-up or a shop, news and stories. Your team edits everything without a developer. Google finds it from day one.

6 weeks

The complete system.

Members, bookings, payments, tournaments, several locations or languages, connected to the tools you already run. And if you want, I stay on every month.

01 / 03

Recent work.

findbaseline.com
↓ Scroll · click around — it is the real site
Tap to explore
persado.com
↓ Scroll · click around — it is the real site
Tap to explore
methinks.ai
↓ Scroll · click around — it is the real site
Tap to explore
01 / 03

In their words.

AT
Amir Taichman
Founder, CEO
UnitySCM
"He's our go-to person for our web presence, executing multiple projects in very short timelines. His bias towards action has been very valuable for us."
Jan 2025
AG
Alba García Rey
Product & Strategy
Methinks ↗
"Working with Rasul was an absolute pleasure. Incredibly responsive, available, and detail-oriented — every aspect executed flawlessly. His strategic design insights were valuable."
Jan 2025
AS
Abigail Stark
Communications
Resolve Biosciences
"Rasul works quickly and with precision. When you work with Rasul, you truly feel like he's part of your team. Reliable, flexible, communicative — steady under pressure."
Aug 2024
CB
Chelsea Blaylock
Head of Marketing
UnitySCM
"Rasul consistently translates our design visions into fully functional web pages. His keen eye for detail ensures every element is perfectly aligned with our brand standards. Efficiency is one of his standout qualities."
Aug 2024
ET
Esteban Torres
Head of Growth
"Working with Rasul has been an awesome experience. He's fast, super responsive, and knows his thing — giving feedback, recommendations, and going the extra mile. Projects always turned out better than expected."
Oct 2025
JG
Joette Gibson
Bio/Healthtech Senior Leader
Resolve Biosciences
"His calm demeanor provided a reassuring presence — invaluable in our fast-paced biotech environment. Rasul demonstrated exceptional flexibility. Outstanding quality."
Aug 2024
JS
Joost Sockeel
Digital Marketing Lead
"Always very responsive and delivers all his projects perfectly. His extensive knowledge helped us deliver the website ahead of deadline."
Jan 2025
FE
Fouad Elsaadi
Executive & Project Support Lead
"Rasul stood out for professionalism. He carefully considered my brief, proactively anticipated needs I'd failed to scope, and came ready with questions and a structured action plan. Exceeded our expectations."
Sep 2022
KK
Krunoslav Koprivnjak
Company Retreats, Europe
"Rasul is great when it comes to making things happen — quick to react and knowledgeable. He identifies problems, solves them, and proactively seeks opportunities."
Aug 2024
IB
Iva Batinović
Event Management & Marketing
"Highly responsible, organized, and easy to work with. His expertise in web UI/UX helped us create a site that's both visually appealing and user-friendly."
Sep 2024

About.

Why tennis.

I started at twenty-two, selling websites for a small studio in a small city. The studio didn't make it. The clients kept writing. So I taught myself design, then code, and built sites for companies all over the world.

At home we play tennis, all three of us: my wife, my daughter and me. Looking for clubs, camps and gear, I hit the wall everyone in this sport hits online: no prices, no schedule, nobody answering.

So ECL builds for the tennis industry now. I do the creative part, AI does the heavy lifting. Move smart, not big.

Read the story →

Let's ship a site
you're proud of.

Tell me about your club, academy, brand or product. I'll reply within 24 hours with a plan and a rough price.

Contact me →
24h

Average response time. Usually faster.